我图网

Platform introduction:

我图网It is an ecological platform built to solve the "three major pain points in the creative industry-fuzzy copyright of commercial materials (frequent infringement disputes), scattered materials of all categories (need to be searched across platforms), and slow update of hot materials (difficult to track marketing nodes)". Positioning "the 'compliance transaction and hotspot response hub' for material supply and demand". Its core logic is to "connect supply and demand parties with 'genuine authorization + full category coverage + hot express delivery'": for the demand side, provide reviewed genuine materials and clear commercial rights to avoid legal risks; for sellers (designers/studios), open up the channel for store entry (For example, 10 years + exclusive sellers such as "Qingmu" and "Aesthetic Times") to realize creative realization; at the same time, node materials (such as the 80th anniversary of the victory of the Anti-Japanese War and the opening season of the new semester) are laid out in advance through "hot express delivery", making the process from "finding materials" to "project implementation" more efficient, adapting to all-level needs from corporate party building publicity to student hand-copied newspaper production.

Core functions:

1. Core: Seven major material and service modules

2. Full category commercial material library: covering 15+ fields
   The platform is classified according to "usage scenarios" and provides more than 9.55 million materials, covering 7 major high-frequency categories:

   • 3D model and space design : Including cultural wall sculptures (party building themes, campus cultural walls), decorative decorations (new Chinese bronze carvings, Nordic style home models), suitable for corporate exhibition halls, campus corridors, and home decoration space construction, Support high-definition texture export;
   • Video and dynamic material : Including video templates (party and government titles, corporate information display, particle light effects and special effects), soundtrack/real shot clips (5G technology, intangible cultural heritage themes), suitable for corporate promotional videos, party building videos, and activities Opening;
   • Office and presentation materials : Contains PPT templates (school season, Teachers 'Day, anti-waste regulations), office documents (math tables during travel, holiday plan templates), supports text modification and LOGO replacement, and lowers office design thresholds;
   • Advertising and marketing design : Including poster templates ("Welcome New Students" during the school season,"Remember History" for the 80th anniversary of the victory of the Anti-Japanese War), beautiful Chen materials (school photo frames, festival decorations), suitable for offline publicity and campus activities layout;
   • Party building and ideological education : Including cultural wall templates (clean and honest government, rule of law government, and four consciousnesses), publicity display boards (93rd National Congress military parade, party discipline study), the content is highly compliant and suitable for party building activities of government agencies and state-owned enterprises;
   • Campus education materials : Including hand-copied newspaper templates (summer vacation life, red scarf love for the motherland, outstanding figures), name tags, and PPT for the first lesson of school, covering the needs of primary school to high school. Students can directly modify the content and use it;
   • Decoration materials : Including carpets (2026 Year of the Horse floor mats, European/Persian style carpets), wallpaper (European retro, Baroque, stone wall coverings), home goods (chanel style phone case, cartoon God of Wealth pillow pattern), suitable for home improvement companies and cross-border e-commerce selections.

3. Hot express delivery and timing updates: Keep up with marketing nodes
   The platform updates materials in advance according to "time node + social hotspots", and the core covers 4 types of hotspots:

   • Festivals/solar terms: school season (hand-copied newspapers, posters, PPT), Teachers 'Day (blessing posters, teachers' cultural wall), Year of the Horse (floor mats, carpets, zodiac theme decoration);
   • Major events: 80th anniversary of the victory of the Anti-Japanese War (exhibition boards, slogans, historical commemorative materials), National Quality Month (promotional posters, slogan templates);
   • Policy orientation: party building study (party discipline education, culture of integrity, ideological materials for strengthening the army), rural revitalization (publicity display boards, cultural walls);
   • Fashion trends: Dopamine Home, Mailard Home, new Chinese aesthetics, inflatable phone case, suitable for home decoration and e-commerce trend needs.

4. Seller ecology and quality assurance: ensure the quality of materials

   • Seller grading: Sign up as "exclusive sellers" and grade them according to the number of years of residence and the quality of the works (such as "Qingmuxi" for 12 years and "Aesthetic Times" for 10 years). The proportion of high-quality sellers 'works exceeds 60%, ensuring the creativity and quality of the materials;
   • Copyright review: All materials are marked with "genuine commercial", including font authorization (genuine commercial fonts), portrait authorization (professional model portraits), and picture authorization (photograph.com strategic cooperation) to eliminate infringement risks from the source.

typical application scenarios

• Enterprise party building publicity : State-owned enterprises produce a "Integrity and Integrity Cultural Wall", download corresponding templates on the platform, replace the corporate LOGO and slogan, export high-definition files and print them for posting, without the need for customization by the design team, and reduce the cost by 80%;
• Campus education materials : Primary school teachers prepare hand-copied homework for the opening season, download the "New Semester New Plan" template, and print it after students modify their names and content, which not only unifies the style but also saves design time;
• Home decoration company selection : Cross-border home decoration e-commerce companies prepare for the Year of the Horse, download the "2026 Year of the Horse Floor Mat" design draft on the platform, hand it over to the factory for production, and match it with the "European carpet" material production details page to quickly launch products;
• Corporate marketing poster : Small and medium-sized enterprises chase the "80th anniversary of the victory of the Anti-Japanese War" hot spot, download the commemorative exhibition board template, add corporate tribute copy, and publish it on the official website and social media to suit the social atmosphere and comply with regulations;
• Designers take orders : Freelance designers create "technology enterprise cultural walls" for customers, download 3D models and background templates on the platform, and deliver them after modification, saving original modeling time and improving order taking efficiency.

applicable population

• Enterprise staff : Administration (production of party building display boards), marketing (design of holiday posters), procurement (selection of home decoration materials), require compliant commercial materials to avoid infringement;
• School teachers and students : Teachers (design hand-copied newspaper templates) and students (refer to completing homework) rely on lightweight materials to lower the production threshold;
• Designer/Studio : Professionals in graphic design, 3D modeling, and home decoration design, they need to obtain materials at high frequencies to improve project delivery speed;
• Cross-border e-commerce sellers : Home decoration and home furnishing sellers need design materials such as carpets and phone case to adapt to the aesthetics of overseas markets (such as European/Persian style);
• Government/state-owned enterprise personnel : Party building and propaganda departments need compliant red propaganda materials (themes of integrity and rule of law) to ensure the seriousness of the content.

unique advantages

1. Coverage of all categories, no need for cross-platform : From 3D models to hand-copied templates, from party building materials to home decoration designs, a single platform meets 90% of commercial needs, avoiding the trouble of "finding 3D to Station A and finding posters to Station B";
2. Strong copyright compliance : All materials are marked with clear commercial rights and include full-link authorization for fonts/portraits/pictures. Enterprises do not need to worry about infringement when using them, which is different from non-copyrighted material stations;
3. Timely response to hot spots : Lay out node materials 1-2 months in advance (such as hand-copied newspapers online before the school season and update commemorative display boards before the victory of the Anti-Japanese War) to help users seize marketing opportunities;
4. The seller's ecology is mature : Senior sellers with contracts for more than 10 years (such as the 12-year-old store of "Qingmuxi"), have a high proportion of high-quality materials and a strong scarcity of creativity (such as customized Year of the Horse floor mats, new Chinese bronze carvings);
5. Outstanding cost performance : The material price is 20%-30% lower than the industry average price, and the membership package supports batch downloads, which has low long-term use costs and is suitable for the budget of small and medium-sized enterprises.

precautions

• Commercial rights differentiation : Free materials are limited to non-commercial only. For corporate publicity and e-commerce profits, members need to be upgraded to obtain commercial authorization to avoid violations;
• Secondary modification of material : Template materials (such as posters and PPT) support basic editing (text/image replacement), and deep customization (such as 3D model modification) requires professional software skills;
• Timeliness of hot materials : Node materials (such as the Year of the Horse mat and the Victory Exhibition Board of the Anti-Japanese War) are recommended to be downloaded in time. They may not be available after being removed from the shelves. You need to pay attention to the updates of the "Hot Express" section.