智小象·图生视频

Platform introduction:

Zhixiaoxiang video generation tool is a "static material dynamic hub" created for domestic Short videos creators. It solves two types of pain points in Short videos creation: It is difficult to dynamically transform materials : Traditionally, professional tools such as Pr and clipping are needed to manually add transitions and animations, which takes a long time and has high thresholds; Short videos production is inefficient : Self-media and small businesses lack professional editing teams, making it difficult to quickly produce "picture-to-video" materials (such as dynamic demonstrations of product drawings, short illustrations and plots).

Its core logic is to "reduce the threshold for video conversion with 'AI automation + lightweight operations'": without professional editing skills, pictures can be uploaded to generate dynamic video; without multiple tool switching, the" material import-parameter setting-video export "is completed on a single page"; There is no need to compromise quality, providing "extremely fast" and "high-quality" dual models to adapt to different needs, allowing static materials to shift from "single display" to "dynamic communication", and adapting to full-level needs from individual novices to small and medium-sized enterprises.

Core functions:

1. Core: Three functional modules
   1. Image-to-Video: Dynamic static materials
      The core function activated by default on the page solves the problem of "pictures cannot be dynamically transmitted" and adapts to multi-scene material conversion:
      • Simple operation process : Support uploading 1-2 still pictures (the document mentions "2" examples), and AI automatically analyzes the picture content (such as product structure, character movements, scene elements) to generate coherent dynamic videos-For example, when uploading a "cosmetic product map", AI can add "lens surround" and "detail zoom in" animations; when uploading an "illustration character map", AI can generate the effect of "slight character movements + background dynamic blur";
      • Parameter adaptation and adjustment :
      • Model selection: "Extreme Speed" model (fast generation speed, suitable for quick trial and error, such as rapid release of materials from media),"high-quality" model (smoother picture, richer details, suitable for commercial samples and product demonstrations);
      • Duration control: Support two lengths of 5s and 10s, adapting to the "short, flat and fast" communication logic of the Short Video platform (for example, Douyin has a higher completion rate in 5s, and 10s is suitable for complete plot segments);
      • Auxiliary optimization : Support the addition of "prompt words"(not required, such as entering "ancient illustration, camera slowly advancing" to optimize dynamic effects),"negative prompt words"(such as entering "picture jitter" to avoid generating inferior quality effects), improve video accuracy.

2. Text-to-Video: Convert scripts directly to dynamic
   Supplement the requirements of "no picture material" scenes and solve the problem of "it is difficult to produce dynamic content by relying on text alone":

   • Text-driven generation : There is no need to upload pictures and enter text descriptions (such as "A white cat is chasing butterflies on the lawn, the sun is shining"). AI automatically generates corresponding scenes, characters and dynamic videos to adapt to "no material but Creative" scenes (such as Short videos from novel clips, visualization of creative scripts);
   • Linkage with image generation : Support "text + image" combination generation (such as text description "product rotation display"+ upload product map). AI combines text instructions to optimize the dynamic effects of images to avoid "disconnect between dynamics and needs".

3. First and last frame control and multi-parameter customization: refined video effects
   Solve the problem of "poor connection and single effect at the beginning and end of the video" and improve content integrity:

   • End and end frame control : The document mentions the "end and end frame" function, which supports specifying the beginning (first frame) and end (end frame) screens of the video-for example, uploading 2 pictures to serve as the first frame of the video (product front view) and end frame (product side view), AI automatically generates a transition animation of "from front to side", making the video logic more coherent;
   • Sound and effect optimization :
     • Sound settings: Support the addition of basic BGM (the free version may provide limited copyright music, and the paid version supports custom uploading of audio), or select the "no sound" mode (suitable for scenes that require post-dubbing);
     • Negative prompt words: Enter effects that need to be avoided (such as "blurred picture" and "color distortion"), and automatically filter inferior performance during AI generation to improve the stability of video quality.

typical application scenarios

• Converted from media pictures to Short Video : Xiaohongshu Beauty Blogger uploads "Lipstick Color Test Map", selects the "high-quality" model, 5 seconds duration, and adds the prompt "The camera moves slowly from lipstick paste to upper lip color test", generating dynamic color test videos, and the completion rate after release is 40% higher than that of static pictures;
• Dynamic demonstration of e-commerce products : Small home appliance companies upload the "coffee machine product map" and use the "end-and-end frame" function to specify the first frame (whole machine picture) and the last frame (coffee outflow close-up) to generate a 10-second dynamic demonstration video., used for Douyin advertising, product clicks are 25% higher than static pictures;
• Visualization of novel tweets : The author of the novel tweets inputs the text "The ancient female owner is flying under the peach tree on a flying sword", and AI generates corresponding Short Video, which are combined with the tweet copy and released. The graphic and text interaction rate is 50% higher than that of pure text tweets;
• Enterprise publicity sample : The start-up company uploads "team photo +LOGO picture", selects "speed" model to generate 5s Short Video, which are used for WeChat video number enterprise introduction, without professional editing, and completes the production within 10 minutes.

applicable population

• Short Video from media bloggers : Beauty, dress and book bloggers need to turn static pictures (color test pictures, dress photos, book covers) into dynamic videos to enhance the appeal of content;
• E-commerce operators : Small and medium-sized e-commerce merchants and micro-businesses need to quickly produce "product dynamic demonstration videos"(such as clothing details, home appliance functions) for platform details pages or advertising;
• Small and medium-sized enterprise marketers : Enterprises without professional editing teams need to produce "simple promotional videos"(such as dynamic event posters and short team introductions) to reduce marketing costs;
• Creative Newcomer : Individuals who are new to Short Video creation need light quantitative tools to quickly transform picture/text creations into dynamic content to avoid the threshold of professional software learning.

Unique advantages (compared with similar AI video tools)

1. Focus on core scenarios : The main theme is "image-generated video", which is simpler to operate than the "full-featured AI video platform". Newbies do not need to learn complex functions and focus on solving the core requirements of "static to dynamic";
2. Flexible adaptation of dual models : Select "extremely fast" and "high-quality" models on demand, which not only meets the efficiency requirements of "quick material production", but also takes into account the quality requirements of "advertising-level samples", which is more practical than a single model tool;
3. No threshold for lightweight : No download or complex menus, direct operation on the web, and smooth use on the mobile phone. It is more suitable for fragmented creation than tools that "require client installation";
4. Streamlining and practical parameters : Only key parameters such as "duration, model, sound" are retained, and there are no redundant settings to prevent novices from being unable to start due to "too many parameters". The operation efficiency is three times higher than that of professional tools.

precautions

1. Picture quality affects the effect : It is recommended to upload high-definition pictures (≥ 1080P). The video generated by low-definition pictures is prone to blurring; the main body of the picture needs to be clear (such as the product is centered and the characters are unobstructed) to avoid AI failure to recognize core elements, resulting in dynamic effect deviation;
2. Functional limitations of the free version : The free version may contain watermarks, have a duration of only 5s, and have no "high quality" models. If you need commercial or high-quality output, you need to upgrade the paid version;
3. Suggestion for optimization of prompt words : Although prompt words are not required, adding specific instructions (such as "lens direction" and "animation style") can greatly improve the effect, such as "ancient style illustration, the lens pans from left to right, petals falling special effects""are more accurate than generating without prompt words;
4. Commercial authorization confirmation : The free version of generated videos only supports non-commercial individuals. Enterprises need to upgrade the paid version for advertising and product promotion to obtain commercial authorization to avoid copyright disputes;
5. Generation speed reference : The "extreme speed" model takes about 10-30 seconds to generate 5s video, and the "high quality" model takes about 1-2 minutes. It is recommended to use it in a WiFi environment to avoid generation failure caused by traffic consumption or network fluctuations.