Tool introduction:

Runway Gen 4.5It is an AI video generation tool built by Runway based on the Common World Model (GWM). It relies on physical simulation technology and professional control tools to generate 1080p movie-style videos without professional video skills. The core advantage lies in restoring real physical laws (gravity, fluid, object interaction) and combining professional tools such as Director Mode 2.0 and Motion Brush 3.0 to achieve precise control of the movement of the lens and the subject. Support text-to-video, style migration, and multi-platform proportional adaptation. The generated video is watermarked and contains commercial authorization. The rendering can be completed in 30-120 seconds. It adapts to multiple scenarios such as marketing promotion, film and television previews, and social content, greatly reducing professional video production costs and cycles.

Core functions:

  • Text to 1080p video: Enter a text description (such as "Golden hair wearing sunglasses running in the beach and sunset"), and AI generates a movie-like high-definition video with full details and professional texture ​
  • Physics simulation engine: Video follows the laws of real physics, with natural object interactions, fluid movements, and gravity effects, and is suitable for high-end visual effects scenes ​
  • Director Mode 2.0: Professional lens control, supports pan, tilt, zoom, and focus adjustments, provides 50+ lens simulation and dynamic depth of field, restoring studio-level shooting effects ​
  • Motion Brush 3.0: Independent control of multi-agent movements and accurately guide target movements by smearing designated areas to avoid chaos in multi-agent movements ​
  • Zero-sample style migration: Upload a reference image and apply its style to generate video, keeping color grading consistent with artistic tonality ​
  • Seamless multi-scale adaptation: Supports full-scale output such as 9:16 (TikTok), 16:9 (YouTube), and 21:9 (widescreen) without clipping ​
  • Watermarked commercial export: The paid plan includes full commercial license, and the generated video can be directly used for profit scenarios such as advertising and customer projects. ​
  • Rapid generation efficiency: Ordinary video is rendered in 30-120 seconds, without long waiting, and supports instant iterative optimization ​
  • Accurate text recognition: Text rendering in videos is clear and uncluttered, adapting to strong text needs such as product labels and marketing copywriting

Usage scenarios:

  • Marketing advertising creation: Quickly generate high-conversion campaign videos and localized advertising materials, eliminating the need for filming and scenery, and reducing production costs by 90% ​
  • Film and television previews and storyboards: Visualize script scenes, accurately control lens angle and movement, and assist in early creation and customer proposals ​
  • Social content production: Generate Short Video suitable for Douyin, Instagram and other platforms, and improve interaction rates with the movie-like texture ​
  • Product display video: Create dynamic product demonstration videos, restore real use scenarios and physical interactions, and enhance e-commerce transformation ​
  • Creative special effects production: Achieve high-end visual effects at low cost, adapt to low-budget film and television projects and short film creation ​
  • Brand promotion: Generate promotional videos with consistent brand tone, maintain unity of color and style, and strengthen brand awareness

Applicable population:

  • Short Video creators/self-media people: generate movie-like social content to improve account texture and differentiated competitiveness ​
  • Marketers/advertising practitioners: Quickly produce multiple versions of commercial advertising materials, shorten promotion cycles, and control marketing costs ​
  • Film and television practitioners/directors: Production scene previews, storyboard visualization, assisting in shooting planning and creative implementation ​
  • E-commerce sellers: Generate product dynamic demonstration videos to visually display product functions and usage scenarios ​
  • Creative studio: Efficiently complete customer video proposals and special effects lens production to improve project delivery efficiency ​
  • Ordinary creative users: You can create high-quality videos without professional skills to meet personalized social sharing needs

Unique advantages:

  1. Reality of physical simulation: The universal world model accurately restores physical laws and solves the common "floating and discord" problems in AI videos. The texture is comparable to professional shooting ​
  2. Director-level precise control: Motion Brush 3.0 and Director Mode 2.0 provide refined control of lens and subject motion, far exceeding the basic adjustments of similar tools ​
  3. 1080p commercial-grade quality: High-definition video is output by default, with clear details and accurate colors. It can be directly used for commercial scenarios such as advertising and customer delivery. ​
  4. Zero-threshold trial experience: You can use it without registration, and the free quota meets light creative needs, lowering the threshold for trial ​
  5. Full adaptation for multiple scenarios: Covers full-scale output from social Short Video to widescreen ads, without additional format conversion ​
  6. Strong technical endorsement: Relying on Runway's mature experience in AI creative tool research and development, model stability and iteration speed lead the industry
Disclaimer: Tool information is based on public sources for reference only. Use of third-party tools is at your own risk. See full disclaimer for details.
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