Pic Copilot

Tool introduction:

PicCopilot is an AI tool owned by Alibaba that focuses on "low-threshold scene-based image creation." It solves the pain points of "it is difficult for ordinary users to implement their ideas and e-commerce/Short Video materials do not fit domestic aesthetics." Support one-click generation of images through Chinese text descriptions (such as "main picture of e-commerce women's clothing, white background, model wearing a dress and smiling"), covering high-frequency scenes such as e-commerce, Short Video, and social networking. The operation only requires three steps of "enter keywords + select scenes/style + generate." The free version can experience basic raw pictures and common styles. The paid version speculates on unlocking high-definition resolutions (such as 4K), batch processing (generating 10+ pictures at a time), commercial permissions, etc., to meet the needs of personal creativity and lightweight design of small and medium-sized enterprises.

Core functions:

• Chinese text generating pictures: Support pure Chinese descriptions to generate images without English prompts, and suit the habits of domestic users (such as "Little Red Book-style milk tea shop shop map, warm colors, ins style decoration"). The recognition accuracy of core information (scenes, styles, elements) is high to avoid deviating from requirements; ​
• Scene-based exclusive generation: ​
• E-commerce scenarios: Generate main product pictures (white background/scene pictures) and details page illustrations (such as clothing wearing scenes, home appliance usage scenes), and automatically add promotional elements such as "limited time discount" and "free shipping"; ​
• Short Video scenes: Customize 16:9 cover pictures (such as food tutorial covers, plot video character pictures) to adapt to the proportion of platforms such as Douyin and Fast Hands; ​
• Social scenes: generate avatars (cartoon/realistic style), friends circle pictures (life records, holiday blessings pictures), and come with atmosphere filters; ​
• Multi-style adaptation: Covering 10+ mainstream styles such as national style, realism, animation, ins style, and retro, can be switched with one click (such as "National Style Lotus Lady Picture" and "ins Style Pet Photo"), and the style details are in line with the domestic aesthetics (such as the shape of Hanfu with national style elements and accurate color matching); ​
• Image detail optimization: Support adjustment of image clarity, color saturation, and background complexity. You can manually add/delete small elements (such as labeling a product map as "New Product") to avoid secondary major modifications; ​
• Lightweight operation: The interface is simple and has no complex parameters, the generation speed is fast (a single image takes 1-2 minutes), and one-click download is supported without learning design skills.

Usage scenarios:

• E-commerce operations: Create main product maps (white background maps adapt to platform rules), detail page scene maps (such as clothing wearing scenes), and promotional poster maps (double 11/618 themes) to reduce photography and design costs; ​
• Short Video creation: Generate 16:9 cover pictures (such as "Beauty Tutorial Step Picture" and "Plot Video Character Close-ups") and video illustrations (such as schematic drawings of knowledge videos) to enhance the visual appeal of the content; ​
• Social content production: Generate personalized avatars (such as "cartoon version of selfies"), circle of friends/small red book accompanying pictures (such as "afternoon tea scene picture" and "holiday blessing picture") to increase interactivity; ​
• Lightweight design: Create event posters (such as "Opening Offers" and "Membership Days") and student homework drawings (such as "Hand-copied newspaper illustrations" and "PPT background drawings") for small and medium-sized enterprises/stores without professional tools.

Applicable population:

• E-commerce sellers/operators (Taobao, Pinduo, Douyin e-commerce users): Quickly produce product materials, adapt platform rules, and save outsourcing design costs; ​
• Short Video creators/self-media people: Produce covers and illustrations at low cost, improve content update efficiency, and suit the platform's aesthetic preferences; ​
• Newcomer design/non-professional users: zero design foundation can realize creativity and meet the needs of daily creation and lightweight work; ​
• Individual users: Create avatars, social pictures, and holiday blessing pictures to meet the needs of personalized expression and life recording; ​
• Small and medium-sized enterprises/individual industrial and commercial households: When there is no professional design team, quickly produce promotional posters and event materials to reduce marketing costs.

Unique advantages:

• Chinese friendliness and accurate scenes: Pure Chinese prompts + exclusive optimization of domestic high-frequency scenes (e-commerce, Short Video), which is more suitable for the needs of local users than overseas tools (such as accurately identifying scenes such as "Douyin E-commerce Main Picture" and "Little Red Book Shop Searching Picture"); ​
• Aesthetic fit domestic preferences: style details such as national style and ins style (such as Hanfu patterns and milk tea shop scene elements) are in line with the aesthetics of domestic users, avoid the "Westernization bias" of overseas tools, and the generated images can be used directly; ​
• Low threshold and high efficiency: 3 steps + fast generation, 1 minute for novices to get started, and the single picture production time is shortened from 1 hour in traditional design to 2 minutes; ​
• Balance between free and cost-effective: Basic functions are completely free to meet individual and small-scale needs; the paid version is speculated to be priced close to the people, and small and medium-sized enterprises can unlock advanced rights at low cost (such as batch generation).